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This week, PricewaterhouseCoopers came out with a report on remaking primary care for what the consulting form called “the New Health Economy.” We would have covered it straight up on Wednesday, but a certain provider-focused health IT reporter at MedCity News was busy at the American Medical Informatics Association conference.

Since it’s not breaking news anymore, we have to take a different angle. A major component of the future of primary care, according to PwC, will be digital health.