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Independence Blue Cross today announced it has created the Independence Blue Cross (IBC) Center for Health Care Innovation, an important milestone in the company's groundbreaking efforts to transform the Philadelphia area into a national magnet for health care innovation. At the 5,000-square foot center at 1700 Market Street in Philadelphia, the company's associates and external partners will innovate, collaborate, and implement path-finding new concepts in health care. The center will also be the home for the company's widening range of innovation initiatives, including its partnership with Penn Medicine and DreamIt Ventures on the region's first health care accelerator, DreamIt Health Philadelphia, which last year brought ten promising health care startups from across the country to Philadelphia and today eight are still located in the region.

"Through the IBC Center for Health Care Innovation, we are championing health care entrepreneurism in our region, and acting as a catalyst for innovations that lead to superior care at lower costs," said Independence Blue Cross President and CEO Daniel J. Hilferty. "With our region's active investment community, experienced health care talent, world class health care systems, and strong academic institutions, we have all the ingredients to become the Silicon Valley of health care innovation."